- Service area mapped
- Competitors ranked
- Audience research saved
Revenue operations for local media
Manage local campaigns from pitch to results.
Start with an AI Visibility report, research the market, plan the campaign, get client approval, and manage delivery. Keep the details and results together as your team takes the work forward.
Built for publishers, broadcasters, local media groups, and the teams that serve them.
One campaign recordKeep research, plans, and approvals together
From sale to resultsProposal, order, creative, and report share one account
Client-ready by designClients open proposals and reports from a link
AI assistance, with your approvalAI drafts research and plans; your team approves what goes out
One connected campaign record
Keep the campaign moving after each approval.
Keep your CRM for sales and use Local Media Desk to plan and deliver the campaign. Research, approvals, order details, creative, and results stay together.
- 01ResearchResearch the advertiser
- 02PlanChoose the audience
- 03ProposePresent the plan
- 04ApproveGet client approval
- 05DeliverManage delivery
- 06CreateReview the creative
- 07ProveReview the results
The complete desk
Plan, deliver, and report on the campaign.
Manage a single placement or a monthly service in one place. Use the products your team needs, and add more as you grow.
01
Market research
Walk into the pitch knowing the market.
Prepare for the client conversation with research on the business, its competitors, and its market.
- Find local businesses and research their audiences and markets
- Compare competitors, map service areas, and review websites and advertising
- Check sources and research dates before using findings in a proposal
02
Planning & sales
Build a plan your client can understand.
Use your research and pricing to compare campaign options and prepare a proposal.
- Compare placements, audiences, campaign dates, and packages
- Target by city, ZIP, county, or radius on a map and export the areas for your ad platforms
- Create quotes from approved prices and send proposals for acceptance
- Track sales opportunities, agreements, and approved orders
- Send agreements for e-signature and follow each signer through countersignature
- Client presentations on the web, in PowerPoint, and as PDFs
03
Search marketing
Run search campaigns from the approved plan.
Turn an approved media plan into a Google Search campaign, and keep local search results with the account.
- Build campaigns from the plan: keywords, negatives, responsive ads, locations, and budgets
- Review the exact build, approve it, then send it to Google Ads or export it for Google Ads Editor
- See paid search performance beside the rest of the campaign
- Track local search results one business location at a time
04
Orders & operations
Keep delivery on track after the sale.
Give the delivery team the approved order, clear assignments, and the client’s requirements.
- Assign work from approved orders and track what needs attention
- Manage monthly services, client requests, quality checks, and delivery costs
- Review changes to the work and plan around your team’s availability
- Track assignments, available inventory, deadlines, and team workload
05
Creative Studio
Take creative from the brief to approval.
Keep briefs, creative files, feedback, and approvals together so your team knows what is ready to use.
- Prepare creative for each channel using the client’s brief and brand
- Create images, videos, audio, and designs with your connected tools
- Collect client feedback and deliver approved creative
06
Client review
Make client review straightforward.
Send clients a branded page to review a proposal, approve creative, or check campaign results.
- Send private links for proposal review, feedback, and approval
- Review creative, request changes, exchange files, and check campaign status
- Share review materials as PDFs, Word files, and ZIP downloads
- White-label option: client pages, reports, and emails carry only your brand
07
Reporting & leadership
Show clients how their campaigns performed.
Bring campaign results into a report your team can review and share with the client.
- Create reports, schedule updates, and share results in your brand
- Compare results with goals and see where data is missing or out of date
- Download reports and spreadsheets, compare performance, and plan improvements
AI Visibility
What does AI search say about your advertiser?
The fastest way to start a sales conversation. Check how an advertiser appears in Google AI Mode and ChatGPT Search, review competitors and sources in the answers, then add a monthly service to the proposal and deliver it from the same desk.
Understand the opportunity
Start with the questions your buyers ask.
Sample answers about the advertiser and their competitors across a focused set of buyer questions. See who gets mentioned, who gets recommended, and which websites appear among the answer sources.
Open the original answers and their source links to check the findings. Keep the client conversation clear without losing the detail behind it.
Make the next conversation useful
Turn the findings into a next step.
Review recommended improvements, add your expertise, and share a report in your agency’s brand on the web or as a PDF. The supporting evidence stays close at hand.
Run the same questions again to compare what changed. Give the client a concrete starting point and a reason to return to the conversation.
Political advertising operations
From advertiser declaration to public record.
Keep advertiser checks, ad reviews, approvals, and delivery records together. Every check, review, and decision stays on the record.
01 / Verify
Advertiser identity & eligibility
Check who is paying for the ad and keep the documents used to approve the advertiser.
- 11 supported advertiser and committee types
- FEC and state-PAC registry matching
- Review treasurer details and declarations about campaign funding
- Document exceptions and see which checks remain
02 / Capture
A record of every ad
Save the ad and its landing page so reviewers can return to the material they checked.
- Keep original ads and their review history
- Save the landing page reviewed with each ad
- Review text and images from animated ads
- Review how each asset was created, where that information is available
03 / Classify
Classification & disclosure
Review the message, election dates, and required disclosures before approving the ad.
- Check English and Spanish ads against FEC message categories
- Review express advocacy and election-related timing
- Prepare disclaimers for federal and supported state requirements
- See where disclosures appear and which are missing
04 / Decide
Review before launch
Collect two independent reviews and resolve outstanding issues before launching the campaign.
- Assign independent reviewers and check for conflicts
- Compare the ad, landing page, text, and relevant policies
- Approve, reject, or request further review, with reasons recorded
- See what still needs approval before launch
05 / Operate
Jurisdiction, rates & delivery
Keep requirements, agreed rates, and delivery records with the campaign.
- Federal, New York State, and NYC regulatory context
- Record requirement reviews and regulatory filings
- Compare rates and resolve issues that prevent launch
- Track available inventory, ad delivery, and spending
06 / Publish
Public records
Review records for privacy before publishing, and keep a history of subsequent changes.
- Publish searchable records and make corrections or redactions
- Download records with their change history
- Monitor changes to committee details, disclosures, rates, and policies
- Download affidavits with the supporting ad records
Civic publishing
Make the public record useful to the community.
Give your newsroom a path from local government evidence to readable briefings, then help readers understand what changed and when they can act. Your editors review every briefing before it publishes.
For the newsroom
Follow local issues as they develop.
Bring related public records into a briefing that explains what changed, who is affected, and what happens next.
- Briefings with sources, timelines, and meeting dates
- Review stories before publication and keep their sources
- Visible corrections, disclosures, and retractions
For residents
Understand what changed. Know when to act.
Readers can browse the published record, follow local matters, and ask questions and get answers with citations.
- Matters organized by topic and decision stage
- Follow local issues and see what has changed
- Save reading preferences and choose alerts
For publishers
Bring the briefing to your readers.
Share a public story or embed its sourced summary on your own site, with a preview before you publish.
- Copyable story links and embed code
- Preview how a story will look on your site
- Include sources and disclosures with each brief
A better client experience
Make it easy for clients to review and respond.
Send clients a page in your brand with the details they need to review a proposal, approve creative, or check results.
- Private review links in your brand
- Clear options and a next step
- Client feedback and approval status
Built for each team
Each team opens the part of the campaign it owns.
Sellers, delivery teams, creatives, administrators, and clients each have a view of the work they need to do.
Sales
Research prospects, build plans, and get campaigns approved.
Operations
See what needs attention and who is responsible.
Creative
Manage briefs, creative files, feedback, and approvals.
Settings
Manage people and roles, your brand, settings, and connected tools.
Client portal
Review proposals, approve work, and check results.
Leaders can review sales forecasts and delivery across the companies they manage. Administrators choose which workspaces and products each team can access.
AI assistants
Use the AI assistant your team already knows.
Ask the assistant your team already uses to find the account, read the opportunity, compare plan options, and draft the proposal. Local Media Desk does the work inside your permissions, returns the evidence behind every answer, and waits for a person before anything reaches a client.
Rehearse the conversation first. The assistant plays the buyer from the account’s own plan, raises one objection at a time and coaches each answer. Local Media Desk keeps the debrief and shows the team’s practice themes. It never scores a seller.
Ask your connected assistant to summarize a saved AI Visibility report or use its figures in your own reporting. Each report keeps its date and answer counts. Learn how to connect and read reports.
Need help connecting your tools? Contact us to discuss your team’s setup.
Connect your own AI assistant
Use Claude or ChatGPT to work with Local Media Desk over MCP, the open standard for connecting AI tools. Find accounts, read opportunities and evidence, compare plan options, and read or share proposals from the assistant you already use.
Work with or without a CRM
Connect HubSpot to keep account and deal information together, or manage your accounts directly in Local Media Desk.
Choose what your assistant can access
Choose a workspace and the tools your assistant can use. You can disconnect it at any time.
Review before sharing
Review and approve the assistant’s request before it shares a proposal or hands off an order.
Connect your tools
HubSpot, Claude, and ChatGPT work from the campaign record.
Research sources feed the same record, and your team controls access and approvals across every connected tool.
CRM connections
Keep account and campaign information together.
Connect HubSpot to bring deal information into your campaign work and send approved updates back.
- Import HubSpot deals and send approved notes back to the CRM
- Keep accepted products and prices with the connected deal
- Manage accounts and plans with or without a CRM connection
- See connection status and resolve sync problems
Voice conversations
Talk through your campaign work.
Switch between speaking and typing without losing your conversation. Review the transcript and approve actions on screen.
- Push-to-talk transcription, hands-free conversation, and spoken responses
- Use voice for research, plans, proposals, and reports
- Review requests when a spoken instruction is unclear
Research tools
Research the market in one place.
Bring business listings, public data, website research, and advertising activity together in an account brief.
- Research with Google Places, Mapbox, Census, BLS, FRED, and web sources
- Compare competitors, understand audiences, and review ads and websites
- Check sources, review findings, and manage research costs
Political tools
Political advertising
Organize advertiser checks, creative review, and required records for political campaigns.
- Review advertiser, committee, treasurer, and funding information
- Compare rates, review disclosures, and resolve issues before approval
- Keep campaign records together and control what is published
Campaign reporting
Turn campaign results into a useful report.
Bring campaign results together in a report your team can review before sharing with the client.
- Build reports, schedule updates, and review changes before sharing
- Compare results with goals and check sources, dates, and missing data
- Share PDFs and spreadsheets or download data for your own analysis
Campaign planning
Keep the details with the campaign.
Use client requirements, available inventory, and current prices to build a proposal your delivery team can act on.
- Upload a request for proposals, review its requirements, and draft a response
- Build service packages, review price exceptions, and reserve inventory
- Keep placements, audiences, dates, and agreed prices with each order
- Renew a campaign with current prices and send the new draft for approval
Work with confidence
Know who approved the work and where the facts came from.
Check sources, review decisions, and manage access as campaigns move from planning to delivery.
Check the sources
Open the sources behind research, recommendations, and reports.
Stay in control of approvals
Your team reviews budgets, orders, and work for release. Clients make their own approval decisions.
Control who can see your work
Choose who can access each workspace and its reports.
Choose what clients receive
Clients see the proposals, files, and reports you choose to share, presented in your brand.
See it on real work
Bring an account. See how your team could use the desk.
We will walk through research, planning, client review, delivery, and reporting using an account you choose.